Client Vodafone
Year 2008
Brief Diwali Hamper
Challenge To create a hamper that was innovative and tied up with the festive theme.
Solution The speech mark of Vodafone was visualized as the traditional Indian "Diya" and thus a pair of T-Lights were created in a bright red hue.This idea resonated well with the client and was a start to a long association with the telecom giant. The emergency phone charger, a useful accessory was placed like a cracker inside the gift box and chocolates with cashew and almonds wrapped in the brand colours added that extra dash.